Top 3 best smartwatches for women in 2023:
- Top Pick: Apple Watch (GPS, 40mm)
- Runner-Up: ASUS ZenWatch Swarovski
- Budget Pick: Amazfit Bip
For a long time, the main and almost only purpose of a watch was to tell time. However, the main purpose of a phone used to be making calls and look how much that has changed.
Watches have also evolved with the times and today’s watches can do almost everything your smartphone can do – send messages, make calls, connect to the internet, measure your heart rate as well.
Moreover, having all those functions no longer means it needs to be a huge, unsightly thing hanging from your wrist – they can be both functional and elegant at the same time.
These watches have become stylish accessories that are just perfect for a modern, working woman on the go. That’s why today we’re rounding up the best smartwatches for women on the market to help you find the best one for you.
28 Best Smartwatches For Women In 2023: Detailed Reviews
1. Michael Kors – The Most Customizable Looks

This is a highly stylish smartphone that looks luxurious like a classical watch would but is packed with lots of useful functions. It comes in a wide variety of gold and silvery tones studded with faux diamonds. It’s highly customizable with exchangeable bands and faceplates.
It’s powered by the Wear OS, made by Google. It’s based on Android and compatible with Android OS 44+ as well as iOS 93+. Equipped with Bluetooth and wireless functionality, it’s able to easily interface with any smartphone.
However, it’s a great device in its own right – you can listen to music on it, get notifications, set goals and schedules and so much more, depending on the apps you install.
The battery will last for up to 24 hours, and the charging only takes 1 hour, allowing you to use it almost all the time.
2. Fossil Women Gen 4 – Best for Swimming

Fossil watches have long been known for their amazing look, and this watch is no exception to that rule. It looks slick, and it comes in a wide variety of colors from smoke grey to rose gold glitz.
It’s a watch that you can take anywhere with you, and it’s even swim-proof and loaded with an app that helps you track your swimming stats and goals.
Even if you’re not into that, it’s loaded with a ton of great apps which allow you to do anything from heart rate tracking, through wireless transactions and even make phone calls and send/receive messages.
The Wear OS it’s powered by can easily interface with any smartphone through either the Bluetooth or wireless functionality it has.
It’s a great smartwatch that can be exactly as active as you are.
3. Kate Spade – Best for Voice Activation

This Kate Spade smartwatch is made to look sleek with its silvery-gold face and black silicone band. The scallop-patterned case looks superb, and the small spade details ensure that everyone knows you’ve got a Kate Spade watch. It’s easily able to fit in with almost any outfit you can think of.
Like a lot of smartwatches, it’s powered by the versatile Google Wear OS, and it’s compatible with all major smartphone operating systems.
You can use it to answer messages and e-mails, make calls, track your physical activity and more. It also supports voice activation, so you don’t even have to touch it to get it to do what you want!
The batteries can last for around 24 hours, and they charge quickly. It can ever survive a bit of water, so you don’t have to worry about it if you’re out when it’s raining.
4. Fitbit Blaze – Best for Sports

This amazing smartwatch from Fitbit is a great fit for either men or women and is top-of-the-line when it comes to functionality while still remaining relatively affordable.
It comes in three different band sizes – small (14 to 17 cm), large (17 to 20.6 cm) and XL (20.6 to 23.6 cm). That way it’s able to fit almost anyone.
You can use it to interface with almost any type of phone, including Android, iOS and Windows phones. It’s also able to interface with your PC through its Bluetooth functionality.
It’s equipped with tons of different functions, including the PurePulse heart rate monitor that has different modes for specific sports. There’s also the FitStar application that will provide you with a lot of different workout options.
If you’re an active, sporty lady, this will be the perfect smartwatch for you.
5. Withings – Best for Health

The smooth streamlined look of this smartwatch simply screams “Nokia” at you. And, like the often talked about old 3310 model, this is an incredibly durable and resistant piece of kit.
It’s got more than just toughness though – under the hood is a great system of fitness tracking functionality, including tracking for 10 different types of activities, heart rate monitoring and more. It can even track the number of calories you’ve burned.
There’s no charging required at all, and it can work for up to 8 months with the batteries that come with it, so you never have to take it off. You can even wear it while you sleep; it’s that comfortable. While you sleep, it can analyze your sleep cycle and even determine the best time to wake you up.
It’s tough, reliable and built to make sure you stay healthy – a perfect match.
6. Fossil Women’s Gen 3 – The Best Older Smartwatch

This older gen of Fossil’s amazing smartwatches is still not behind the times – the look is still great, and the features are numerous and useful, while the price is lower than that of generation 4.
You get everything you might expect from a smartwatch in the package – the ability to interface with your phone, make calls, send and receive messages, connect to the internet and install any app you want through the Google Play store. The phone uses a version of Google’s Wear OS, probably one of the best smartwatch operating systems.
Its look is that classic Fossil style with a leather-like strap and a gold-colored casing. The strap can easily be changed, like with most Fossil watches so you can use your favorite.
Overall it’s a more affordable alternative to Fossil’s newer models that still not behind the times.
7. Fitbit Versa – Best for Exercise

Fitbit has been known for making some outstanding fitness-oriented smartwatches, and this one is no exception.
It comes with a total of 15 different exercise modes that you can use to record your workouts, it’s water resistant, so you can use it while swimming, there’s a music player, the ability to make calls, send messages, receive notifications and more!
You can see it’s geared towards women due to a great female health tracking option in the exclusive FitBit app, which can allow you to keep track of all your special needs.
Even though it uses a rechargeable battery, it can work for up to 4 days on one charge which is impressive when compared to the competition.
It’s a great watch if you’re a physically active person and your fitness matters to you, but even if you’re not, it still offers a lot of good stuff.
8. Marc Jacobs – The Best Hybrid Smartwatch

If you’re in the market for a hybrid women’s smartwatch, this is probably the best one you’ll find on the market. Outwardly, it’s a regular watch, but it’s got all the smartphone functionality that you can want.
It can track your activities, give you notifications, track your goals, monitor your sleep and interface with your phone through Bluetooth. It’s compatible with both Android and iOS phones.
Control is made easier with three customizable buttons on the side that are easily accessible and visible.
If you want, you can even snap a photo with it that you can transfer to your phone! It’s all easy and simple, and you can do it without even taking your phone out of your pocket.
9. Pebble – The Best Battery Life

It’s understandable that not everyone can afford a smartwatch – but what if you desperately need one? Well, this is one of the best options out there if you’re on a tight budget.
Despite the price, it’s no slouch. The display is large and easy to navigate on, the build is solid, resistant to damage and waterproof up to 5 atmospheres or around 165 feet and the battery can last for 5 to 7 days. It’s made from marine-grade steel and has a strap made out of genuine leather.
It can do whatever you want it to – texting, music playing, tracking your activity, and more. You can even play games on it if you want.
No matter what phone you have, it can interface with it – both Android and iOS phones are fully supported.
10. Skagen – The Smallest Smartphone

Smartwatches don’t have to be bulky or ugly, and this is proof of it – it’s one of the slimmest models you can find today. It has a great, silvery look to it that will fit great with almost any outfit.
It has all of the functions you need, including things like sleep tracking, notifications, text, calls, and activity tracking. All of the functions are easily controlled with the customizable buttons on the side. You can easily get it to interface with modern Android and iOS devices via the Bluetooth function.
The build is durable too, and it’s got superb water resistance, up to 100 feet, and the case is made out of stainless steel with a mesh bend that’s removable.
You don’t have to worry about recharging it – it works for up to 4 months with the included disposable batteries.
11. Timex – The Best Classic Smartwatch

If you’ve got your eye out for a classic-looking smartwatch, you might want to try this model from Timex. They’re well-known and respected for a reason – they make quality products, and this one is a real gem.
The case is made out of solid brass and sealed tight to ensure that the watch stays water-resistant for up to 165 feet. The mechanism features analog-quartz movement, and it’s as accurate as it gets.
The features are tailor-made for people who are constantly on the move – it’s able to track your fitness activities and the number of calories you burned. You can sync it up with your phone through Bluetooth and transfer all the info there.
The battery can last for more than 1 year, and no charging is required at all.
12. ASUS ZenWatch 2 Swarovski – The Best Performance

You’ve probably heard of ASUS as a manufacturer of PC components, but they make excellent smartwatches for women as well.
The build is superb with a case made out of silver, equipped with IP67 water resistance, allowing you to take it to the shower if you want and with a display made from Corning Gorilla Glass 3 which protects against scratches and scuffs.
It’s got decent performance packed into that as well with 512 MB of DDR2 RAM and a Qualcomm Snapdragon 400 processor with a frequency of 1.2GHz. There’s 4GB of storage available as well – whether for all the fitness info it can collect or the music you want to listen to.
You can use it for a wide variety of things, and it will perform well no matter what due to the top-of-the-line specs it has.
13. Apple Watch Series 3 (GPS, 38mm) – The Best for Browsing the Internet

This is one of the much-touted Apple smartwatches, and they did live up to the hype despite what some people might say.
The series 3 comes with a dual-core S3 processor, an in-built optical heart sensor, a gyroscope, and an accelerometer. The case is made out of reinforced aluminum, and it’s swim-proof while the display uses Ion-X strengthened glass.
It’s got all the functions you would want out of an iPhone, powered by Watch OS 5 – you can make and receive calls, browse the internet, receive and send texts, listen to your music, use fitness tracking and more. It can even be activated with voice commands.
The battery can last for up to 18 hours before needing to be recharged, and it charged back up within an hour.
Overall, it’s a versatile accessory that’s invaluable if you’re a modern businesswoman and it doesn’t even cost much these days.
14. Apple Watch Series 4 (GPS, 40mm) – The Best for iPhone Users

Compared to the previous series of Apple watches, this is mostly an upgrade – a larger display, louder speakers, a 64-bit dual-core processor that’s twice as fast and the inclusion of an electrical heart sensor. Even the optical heart sensor has received an improvement.
Another feature that was added into it is fall detection which employs the improved accelerometer and gyroscope to detect when you fall and give you the option of instant calling emergency services. It’s simply invaluable when you’re hiking or mountaineering alone.
The digital crown now has added haptic feedback, the case is still aluminum but with an improved sapphire crystal and ceramic back. It’s improved in almost every sense that matters.
It does cost more, but if you want something that’s more cutting edge, this is the best choice you have, especially if you’re an iPhone user.
15. Amazfit Bip – Best Budget Smartwatch

If you like the look and the type of functionality that an Apple Watch offers but you don’t quite have the money for it, this is the next best thing available and for a great price.
It has a similar sleek and slim design with a large 1.28-inch display made out of Corning Gorilla Glass 3, a case made out of hard plastic, a silicone band and IP68 waterproofing and dustproofing.
You can use it to interface with both iOS and Android devices through Bluetooth and receive incoming calls, messages, notifications, and alerts from various apps.
The watch comes preloaded with a lot of functions including 4 different sports mode, activity tracking, heart rate monitoring and tracking of burned calories and so on. You can even wear it while sleeping to monitor your sleeping habits.
For the price, this is a great smartphone loaded with useful features for the modern woman.
16. Samsung Galaxy Watch (42mm) Rose Gold – Best for Extended Use

Samsung already well known for their Android smartphones, including the Samsung Galaxy line and now a smartwatch is also a part of that brand, and it lives up to the name.
The look is stylish and classic while the build is modern and the features are stellar, just like the name implies. You can get it in three different colors – rose gold, midnight black and silver – and you can change the look of the watch face on a dime.
It’s made from military-grade materials, and it’s swim resistant. The face uses Corning Gorilla Glass DX+ for extra scratch resistance and dustproofing. Inside is a 1.15Ghz dual-core processor, 0.75GB RAM and 4GB of internal storage.
In-built health tracking is included along with programs for different sports, notifications, alarms and more.
You can use it for days on a single charge, and it is able to fit anyone.
17. Robesty – Best for Taking Pictures
In case you want an amazingly affordable smartwatch that still has a lot of good going for it and isn’t just a toy, this Robesty watch is something you need to look at.
Most of the functions you would expect are included – incoming call reminder, a music player, calorie counter, pedometer, sleep monitoring, push notifications and so on. It’s even got some features you don’t see in more expensive smartwatches, like a 1.3M camera.
You can use all of those functions with an Android phone, though only some of them work if you’re using an iPhone.
It’s made mostly out of stainless steel, while the strap is Nano TPU85. It’s equipped with a 240×240-pixel screen and 128 MBs of storage space with the ability to upgrade to 32GB.
While it’s not exceptional, what it offers is great for such an affordable little gadget.
18. Luckymore Smart Watch – Best for Beginners
This highly affordable unisex smartwatch from Luckymore might not be up to par with some of the more expensive offerings out there but it can definitely hold its own, and it’s a highly useful accessory.
It’s able to interface with any Bluetooth-enabled smartphone and offers settings like a music player, a calorie calculator, pedometer, sleep monitor, push notifications and other staples of smartwatches.
The case is made out of durable stainless steel and resistant to dust, the strap uses the Nano TPU85 materials, and it’s waterproof and dustproof for extra durability.
You can easily use it for up to 2 days on one charge, and you even get an extra battery as a gift to replace the first one when it dies.
It’s not a powerhouse but you can get it for a low price, and it offers a good, basic set of options.
19. Fitbit Ionic – Best for GPS Tracking

Fitbit always stay true to their name, and they love making great smartwatches for active people and if you’re an active gal looking for a gadget that will help you while you’re working out, take a look at this watch.
It’s powered by the fitbitOS, geared towards physically active people and it uses it to great effect. There’s a multisport tracking app built into it that automatically records exercises for you and keeps track of multiple, detailed stats. You can also access dynamical, personal coaching through it.
There’s even an in-built GPS, so it doesn’t have to interface with your phone to track your distances.
The case is made out of silver-gray aluminum and integrated with a breathable, anti-sweat band. It’s water-resistant for up to 50 meters and dustproof.
You can use it to listen to music you store on it, and it can easily interface with most modern smartphones and give you access to push notifications, calls, texts and more.
20. TicWatch E – Best Crowdfunded Smartwatch

This amazing smartwatch from Ticwatch is the result of a successful Kickstarter campaign and was funded by the customers who asked and got all the features they wanted.
It’s powered by Google’s popular Wear OS, and it can do almost everything a smartphone can.
If you want to get texts and respond to them – you can do that. Make phone calls? Not a problem. You want to listen to music on the go? Easy. Receiving push notifications and alerts is a given, of course.
You also have access to Google Play, allowing you to install almost any app you want and turn this smartwatch into whatever you want it to be. You get the advantage of all the well-known Google apps – including the voice-activated Google assistant.
It’s also got a built-in GPS in its water and dust resistant casing made out of hard plastic.
21. Samsung Gear Sport – Best for Wireless Payment

This is another smartwatch from Samsung, and this one is geared specifically towards people engaged in sports, and it shows.
The design is simple – nothing fancy or unnecessary – which is exactly what makes it effective if you’re a woman who’s engaged in a lot of physical activities. The case is made out of hard metal while the screen uses highly resistant glass. The result is a highly durable watch that is resistant to water and which you can take swimming.
It comes pre-loaded with lots of fitness-based app, including a calorie counter, personal coaching, tracking for various activities and sports and so on.
However, it’s not only geared towards sporty women either. You can make and receive calls on it, read and send texts as well as get notifications. There’s even the option of using the inbuilt Samsung Pay NFC compatibility to make payments with just a tap of the button, replacing your credit card.
22. Padgene DZ09 – The Most Affordable Smartwatch

Smartwatches can be expensive – even some of the more affordable models can be out of reach for a lot of people. Well, Padgene seems to aim to fix that with this model, which is sold at an incredibly low price that almost anyone can afford.
While you would expect only the most basic functions for a price this low, you’ll be surprised what this watch can do for you.
For example, you can make calls with it – either with a micro SIM card or through interfacing with your phone via Bluetooth. Receiving texts and responding to them is also included, as is getting push notifications from various apps.
You can even use the watch to take pictures with your phone, or even take pictures using only the watch and its in-built 2.0M camera.
23. DoSmarter – Best for Health Tracking

Tracking your health can be a bit difficult in the fast modern world, especially if you’re a woman with a demanding job. However, this great smartwatch aims to help you do that without wasting your precious time.
It has some of the latest health-tracking options built into it – this includes an optic heart-rate sensor which can also measure blood oxygen levels and blood pressure. It records them all in the Da Fit app for easy use and review.
However, that’s not all it can do – it offers great fitness functions as well, allowing you to track your progress and goals. You can even take it swimming with you, and it can survive falls and hits.
Besides that there are the usual functions which you might expect by now – notifications, making and taking calls, texting, playing your own music and so on. It even has a camera.
24. Watozo – Best for Comfort

This is a highly comfortable smartwatch that you won’t even feel that you’re wearing it. The laminated stainless steel case and soft Nano TPU85 strap will easily adhere to your wrist while the anti-sweat matte surface treatment stops it from getting stuffy during exercise. It’s lightweight too, so you’ll barely feel it.
You can even wear it while you sleep and it includes sleep tracking in its wide host of options. The battery can last for up to 2 days without recharging, and you get an extra one, so you don’t need to worry about it shutting down.
There’s a wide variety of other functions available as well including music playing, making calls and sending texts, taking pictures, activity tracking, reminders, notifications, and interaction with most modern smartphones.
The price is attractive to boo, and it’s good even though it’s an older generation device.
25. Kindak – Best for Rain
This smartwatch from Kindak can be a wonderful addition to your life since it offers many useful functions which can change the way you go about your daily routine.
You can basically use it as a wrist-mounted smartwatch with all the functions it has, which includes things like calls, texts, push notifications, voice recording and activation, music playing, taking pictures and so on. It can easily interface with any smartphone via Bluetooth and exchange information with it.
It’s got great waterproofing which holds up well on a rainy day, especially when you’re physically active. If you want a smartwatch to take out with you when it’s raining, this one is perfect.
The rechargeable battery can last for up to 3 days, but it charges up in just 45 minutes, allowing you to wear it all the time, wherever you go.
26. Garmin – Best for Wellness Tracking

If you want a smartphone with a heavy touch of elegance and class, Garmin has got you covered with this incredibly luxurious-looking model.
It’s discreet yet bold and comes in a wide variety of colors so you can match it with almost any outfit. The look is classic and not at all like a typical smartwatch, and it combines ticking hands with a smart display that moves them out of the way when it’s activated.
You can use tools like Fitness Age and VO2 Max that are pre-loaded on it to track your fitness activities, and it has a ton of wellness-monitoring tools like stress-tracking, a relaxation timer and more.
Of course, you can also play music on it or receive notifications, and it can connect to other devices via Wi-Fi or Bluetooth.
If you’re feeling stressful every day and you want something both helpful and good-looking, this is it.
27. MSRMUS Smart Watch – The Best Affordable Smartphone-like Smartwatch
When you want a phone on your wrist but don’t want to spend too much money to get that sort of experience, you should consider buying this smartwatch from MSRMUS.
It’s got all the functionality a smartphone does, allowing you to make calls, send texts, take pictures, browse the web and so on. It even has an assortment of fitness apps pre-installed on it that will help track your activities, goals, calories, sleep patterns and more.
You can easily sync it with a phone by just scanning the QR code, or you can put a SIM card into it and use it standalone. It’s got 2GBs of memory with the ability to have up to 32GBs if you choose to expand and you can store anything you want on it.
It’s a great alternative to taking a smartphone on your morning jog and its able to easily replace it.
28. Samsung Gear S Smartwatch – The Best Samsung Smartwatch

Finally, we come to one of the latest offerings from Samsung – and probably the best of their smartwatches so far – the Gear S.
It uses the Tizen OS which is only compatible with some of Samsung’s smartphones, but you won’t need compatibility since this watch can do almost everything on its own.
With its large 2-inch curved display, 2.0 GHz dual-core processor, 4GBs of RAM and 4GBs of internal memory with upgrades available, it’s like a smartphone on your arm rather than just a smartwatch.
Of course, it comes preloaded with great apps, and you can even use it to browse the internet, respond to calls and texts, send emails, listen to music and nearly everything else a smartphone can do. You might as well not take your smartphone with you when you go on a run since this watch covers all your needs.
Conclusion
Choosing a smartwatch can be difficult, especially when there are so many great products out there and we hope we managed to help you narrow it down to just a few.
However, 28 is still a lot, and even though these are the best products out there, some are still better than the rest. For us, the Apple Watch Series 4 (GPS, 40mm) clearly stands above the rest due to its great look, high performance and a wide range of options, making it the best smartwatch for women.
Still, the ASUS ZenWatch 2 Swarovski is not far behind with its amazing look and outstanding performance along with great customizability.
If those are too expensive for you though and you’re looking to get into the world of smartwatches on a budget and with little risk, then the Amazfit Bip is probably the best choice. While it’s not the cheapest option, it’s got the best price-to-quality ratio out there.
What do you think, which of these smartwatches is the best? Tell us in the comments, and we’ll see you there.